SMOKE HOUSE DELI

REBRANDING 2.0 : DESIGN LANGUAGE THROUGH MURALS

Category/Type Of Work
Murals

Location
Delhi, Gurgaon, Mumbai, Dehradun

Year
2021-2023

Collaborators
Impressario Entertainment
& Hospitality Private Limited

THE DESIGN PROBLEM

When Smoke House Deli embarked on its rebranding journey to Smoke House Deli 2.0 they envisioned enhancing their dining ambiance.

We had to create unique visual elements that resonate with the cultural and artistic essence of each location, all while preserving their brand aesthetic and values : A blend of eclectic charm, creativity, and a welcoming ambiance. Their visual identity is marked by quirky and artistic elements, often incorporating whimsical illustrations and playful motifs that create a warm and inviting atmosphere.

THE SOLUTION

Our collaboration resulted in striking murals across Cities : Delhi, Gurgaon, Dehradun, Mumbai
Each infusing the interiors with unique charm and character.

These murals aim to celebrate the rich cultural tapestry and artistic traditions of their respective cities and serve as engaging focal points that enrich the dining experience.

We blended traditional with contemporary elements, 
employing techniques that lend depth, vibrancy, and narrative to the artwork.

This transformation turned Smoke House Deli’s dining spaces into vibrant havens of artistic expression, enhancing customer experience and reinforcing the brand’s reputation for excellence and eclectic charm.

Smoke House : Delhi

Smoke House : Mumbai

Smoke House : Dehradun

Smoke House : Gurgaon

Hello Fellow Humans!
If you’re interested in working with us on your next art project,
Contact us today to learn more about our services and how we can help bring your artistic vision to life.

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